Released on = February 15, 2007, 7:36 am

Press Release Author = AJ Cross

Industry = Telecommunications

Press Release Summary = By offering a number of payment options and geo-targetting
its content, MobileArt is positioning itself for maximum take-up by end users,
whatever their location.



Press Release Body = MobileArt, launching in December, is likely to take the
international mobile downloads market by storm thanks to txtNation innovation.
Offering a full range of quality wallpapers, ringtones, games, videos and text,
MobileArt has brought a uniquely internationalised perspective to mobile content. By
offering a number of payment options and geo-targetting its content, MobileArt is
positioning itself for maximum take-up by end users, whatever their location.

MobileArt has enlisted the help of txtNation's award-winning billing and content
technology to bring their service to market within a few short months. txtNation
empowers MobileArt's 60,000 resellers worldwide and a team of over 200. txtNation
technology is at the heart of this exciting new launch.

The international perspective is brought to life by txtNation's fully
internationalised platforms, which were built from the ground up to accommodate a
truly worldwide marketplace. For instance, multiple language support within the
billing mechanism comes as standard and MobileArt's geo-IP detection directs the
end-user to a service customised for their locality.

txtNation is a world leader in alternative billing solutions. The standard credit
card methodology is increasingly taking second place to alternative ways to make
payment. In a world where there are concerns over the security of credit cards, new
methods ensure that an end-user will always find a suitable way to pay.

For MobileArt, there is an emphasis on SMS payment methods that go hand-in-hand with
their focus on mobile content delivery. txtNation has worked hard to deliver a full
range of mobile payment and content technology to give MobileArt every chance of
success.



Notes
Headquartered in Plymouth, UK, txtNation, Ltd. is a leading provider of mobile
messaging, billing and content solutions to over 5000 clients in the UK and
internationally. All press enquiries should be directed to a.cross@txtnation.com or
sales enquiries to sales@txtnation.com

Further details about MobileArt can currently be found at http://www.mobilehit.com/

Web Site = http://www.txtnation.com

Contact Details = txtNation
Poseidon House
Neptune Park
Cattedown
Plymouth
Devon
PL4 0SN

01752273491 (UK phone)
02071173594 (fax)